End consumers are 80% more likely to choose fresh produce that has an open traceability policy over product that does not have open traceability. Allow customers or end consumers access traceability, quality, and product information simply by scanning a barcode or entering a code on phone or PC! Apply the FarmSoft Traceability Codes to finished product and or consumer units.
Sharing your choice of supply chain information has never been easier. Share your choice of information with customers, end consumers or both. Use your choice of barcodes, code labels, or have the labels tailored to your specification.
Scan Consumer Unit Barcode
Scan Trade Unit Barcode
Enter Code from any Unit
Why use traceability sharing tools?
End consumers are 80% more likely to choose fresh produce that has an open traceability policy over product that does not have open traceability. Truth is, very few consumers will ever lookup a traceability code, however, they want to know the option is available. For your customers, instant access to quality control information can assist them in decision making processes and increases customer confidence and supply chain traceability.
How can users scan a barcode?
Its easy, they can use one of many dozens of free apps on their Apple, Android, or Blackberry phone – many users will already have these apps installed. Simply use an app like Google Goggles, Barcode Reader, Shop Savvy etc. Once the barcode is read the information relating to the fresh produce is automatically shown to the user via a web page. For example, try scanning the barcode below:
Who do I share the information with?
If you place labels on retail units, obviously only your customers will have access to the code. If you place codes on consumer units, end users will also have access to your choice of traceability information.
What information can I share?
Turn on or off the following details:
What labels can I use?
Use standard labels built into FarmSoft, or request a tailored label built to your exact specifications. Labels can be virtually any shape and size, and contain any information you wish to show in human readable format or encoded into your chosen format of barcode.
See sample results above. Solution available in most regions December 2011